Maurice Lacroix | Simon Nogueira

The watchmaker’s urban style is a perfect match for the latest ML Crew member, Simon Nogueira. This freerunning expert has made his passion his profession, climbing buildings’ facades using his arm strength alone. He has no safety net and therefore cannot afford to make any mistakes. Among all the timepieces signed Maurice Lacroix, the 27-year-old Parisian has chosen the new Aikon Urban Tribe, a limited edition with a laser-engraved case and bracelet. The various motifs are inspired by the architecture characterising urban landscapes around the world.